View Resource: Mapping Business Ecosystems
This tool provides a process for mapping business ecosystems based on Verna Allee’s Value Network Analysis (VNA) methodology. The author provides an example and a step-by-step process to map a business ecosystem, which involves identifying the various roles in the ecosystem, specifying the responsibilities of each role, telling the story of how the roles interact, and analyzing the ecosystem map.
Cultivate Your Ecosystem
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